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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam (page: 5)
Salesforce Certified Marketing Cloud Account Engagement Consultant
Updated on: 12-Feb-2026

Viewing Page 5 of 54
Marketing-Cloud-Account-Engagement-Consultant PDF 264 Questions

LenoxSoft wants to test all elements of their email, including variable tags, link clicks, and how the email looks on all email.
Which testing strategy should you recommend to the all the elements?

  1. Use individual email test
  2. Use multivariate test & Review email preview
  3. Use rendering test and send to Test List
  4. Use A/B test

Answer(s): C



LenoxSoft wanted to deduct a prospect's score by 100 points if they visited their careers page on the website, what would be the best recommendation to implement?

  1. Page action
  2. Custom redirect
  3. Completion action
  4. Automation rule

Answer(s): A



Lenoxsofts licensing software is based on annual contract renewals. The marketing department is struggling to send reminders to customers, and the sales department has no insight into what reminders marketing is sending. Lenoxsoft uses the custom field "Contract" which contains the value "Renewed" for prospects who have already renewed or is blank is they have yet to renew. Lenoxsoft wishes to set up an Engagement program that does the following: - Automatically adds/removes Prospects to the Renewal Engagement program based on their renewal status - Sends a series of reminders to Prospects who have NOT yet renewed - Gives sales continuous insight into prospect engagement with the program. Based on the requirements outlined, which of the following is the best process for Lenoxsoft to set up?

  1. Build an automation rule with the criteria of :: Prospect Custom Field:: contract:: is:: blank. Add an action of "Add to List" and an action of "Notify assigned user."
  2. Build a dynamic list with the criteria of:: Prospect Custom Field :: Contract:: is:: blank. Associate the list to the Renewal Engagement program and add an action of "Notify assigned user" at intervals.
  3. Build a segmentation rule with the criteria of :: Prospect Custom Field :: Contract:: is :: Renewed and an action of "Add to list" and an action of "Notify assigned user."
  4. Build a segmentation rule with the criteria of :: Prospect Custom Field :: Contract:: is :: Renewed and an action of "Add to list" and an action of "Notify assigned user."

Answer(s): B



LenoxSoft has had a Product Interest form live on their website for the past 3 months. They would like to make sure that, moving forward, every time the form is submitted, a custom field is updated. They also want to update that custom field for anyone who has submitted the form before today.
What combination of automation tools should LenoxSoft use to achieve this?

  1. Automation rule and completion action
  2. Dynamic list and automation rule
  3. Completion action and dynamic list
  4. Segmentation rule and completion action

Answer(s): A



LenoxSoft has a grading profile for business units in both United States and Canad

  1. Both profiles contain options for the industry field and several prospects with the grade of "A".
    What do we know about LenofSoft current grading strategy?
  2. LenoxSoft uses an automation rule to match the criteria US or canada to make a grading impact.
  3. LenoxSoft added location based criteria
  4. LenoxSoft must add prospect to a dynamic list
  5. LenoxSoft uses location based scoring categories .

Answer(s): A



Viewing Page 5 of 54



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