Salesforce Essentials for Marketing Cloud Email Marketers Exam Certified Marketing Cloud Email Specialist Dumps in PDF

Free Salesforce Certified Marketing Cloud Email Specialist Real Questions (page: 8)

A marketing team is using the Import Activity to import a csv file into a data extension. The file location is the system default File Location: Enhanced FTP. The import has failed and the error is "File Not Found."

Which two steps should resolve the issue? Choose 2 answers

  1. Use the Import Wizard to point to rename the file on the FTP.
  2. Ensure the file to be imported is in the Import Folder on the Enhanced FTP.
  3. Ensure the name of the file in the Import Activity matches the file name on the FTP.
  4. Change the file format from "comma separated value" to "tab delimited."

Answer(s): A,C



Northern Trail Outfitters wants to use something other than an email address to identify subscribers.

What functionality can be used to accommodate this?

  1. Subscriber Key
  2. Subscriber Attributes
  3. System Preferences
  4. Primary Key

Answer(s): A



Which one in NOT an offline tactic for capture email addresses?

  1. Inbound Sales calls
  2. Acquiring email for loyalty programs in store
  3. Request email during checkout
  4. Surveys at the counter
  5. Acquisition associated with a receipt or ticket delivery

Answer(s): D



What is a purpose of marking an attribute as hidden?

  1. The attribute is not available for CAN-SPAM compliance
  2. The attribute is not available to store data
  3. The attribute is not available to other users in the account
  4. The attribute is not available to subscribers on the Profile Center

Answer(s): D



If you have less than 50,000 subscribers your test distribution should be what percent.

  1. 15%
  2. 10%
  3. 5%
  4. 20%

Answer(s): B



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