SAP C_C4H225_12 Exam (page: 2)
SAP Certified Technology Associate - Emarsys Customer Engagement Implementation Exam
Updated on: 12-Feb-2026

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Where can you check the average purchase details of a contact?

  1. Content > Predict Dashboard > Data Sources > Live Validator
  2. Search > Search by email address > Edit Contact > Unified Customer Profile
  3. Analytics > Customer Lifecycle > Customer Lifecycle
  4. Contacts > Segments > Edit Segment > Display Contacts > Edit Contact > Unified Customer Profile.

Answer(s): C



Which of the following apply to the msrp field in the product data file?
Note: There are 3 correct Answers to this question.

  1. It is the original price of the product.
  2. The currency is not included.
  3. The comma (,) is always used as the decimal mark.
  4. It is a mandatory field.
  5. The msrp value must be higher than the price for it to appear in the recommendation.

Answer(s): A,B,D



Which database cannot be used for campaign personalization in SAP Emarsys Customer Engagement?

  1. Amazon Redshift
  2. Microsoft SQL Server
  3. MySQL
  4. Google BigQuery.

Answer(s): D



You want to create a new Lookalike Audience for Facebook in CRM Ads, but a status error message appears saying "Too few contacts”. How is this possible?
Note: There are 2 correct Answers to this question.

  1. The audience is updated on a daily basis only.
  2. The audience was archived.
  3. The network audience was created but there are not enough contacts.
  4. The network audience was created but the transfer of the contacts failed.

Answer(s): C,D



Sarah left a product in her cart on your website. You’d like to build an automated customer journey so that she completes her purchase. Which trigger option from the list below do you need to use in your Interactions program?

  1. Web Extend event
  2. Wishlist event
  3. Product catalog update
  4. Mobile event.

Answer(s): A



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