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Salesforce Essentials of Pardot for Digital Marketers PDT-101 Dumps in PDF

Free Salesforce PDT-101 Real Questions (page: 9)

PDT-101 PDF — 65 Questions

Which type of custom field can be created within Pardot?

  1. Campaign, Opportunity, Prospect
  2. Case, Contact, Lead
  3. Account, Prospect, User
  4. Account, Opportunity, Prospect

Answer(s): D



Which three activities can increase or decrease a score in the baseline scoring system? (Choose three answers.)

  1. Landing page error
  2. Unsubscribed from email
  3. Assigned to a user
  4. Webinar attended
  5. Form submission

Answer(s): A,D,E



What does Pardot use to track HTML email opens?

  1. A tracking link is used as soon as a prospect clicks to open the email.
  2. A tracking pixel loads on HTML emails when images are downloaded.
  3. Opens are only tracked if a link is clicked; otherwise they are NOT tracked.
  4. A tracking pixel loads on text emails when images are downloaded.

Answer(s): B



Which two actions can cause an anonymous visitor to convert into an identified prospect? (Choose two answers.)

  1. Submitting a form on a landing page.
  2. Matching an automation rule.
  3. Viewing more than one web page.
  4. Clicking on a tracked link in an email.

Answer(s): A,D



Which two list types can be used as a suppression list on an email send? (Choose two answers.)

  1. Static list
  2. Dynamic list
  3. Test list
  4. Public list

Answer(s): A,B



The "New Customers" engagement program has the "Customers" recipient list and the `Partners" suppression list added in the program's setup.

If a prospect is on both lists, what should an Administrator expect to happen?

  1. The prospect will get none of the emails, but the actions will still trigger.
  2. The prospect will get none of the emails.
  3. The prospect will get all of the emails once.
  4. The prospect will get all of the emails twice.

Answer(s): B



A company wants to send emails from a new domain.

Where should an Admin navigate to in Pardot to add the new domain?

  1. Marketing | System Emails
  2. Marketing | Email Sending Domains
  3. Admin | Security
  4. Admin | Domain Management

Answer(s): D



An engagement program is using a dynamic list. A prospect was matching the rules of the list and completed Steps 1 through 3 of the engagement program. The prospect then was removed from the dynamic list because they no longer matched the rules. If the prospect is added back to the dynamic list, what can an Administrator expect to happen?

  1. The prospect will continue on the engagement program to Step 3.
  2. The prospect will begin the engagement program again on Step 1.
  3. The prospect will be added to a suppression list used by the engagement program.
  4. The prospect will continue on the engagement program to Step 4.

Answer(s): D



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