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Salesforce MARKETING-CLOUD-DEVELOPER Exam (page: 8)
Salesforce Certified Marketing Cloud Developer
Updated on: 25-Dec-2025

Viewing Page 8 of 41
MARKETING-CLOUD-DEVELOPER PDF 197 Questions

A developer wants to use the RaiseError Ampscript function when a subscriber does not have the necessary data to build an email.
Which two outcomes are possible using this function? Choose 2 answer

  1. The send fails
  2. The email is not sent to the particular subscriber
  3. An error message is sent to the From Address used in the email
  4. The send is retried

Answer(s): A,B



NTO uses data extensions to manage the subscriber information used for their email sends, and those sends includes calls to update records with new or different subscriber information. The developer handling these records writes some AMPscript to check and see if the data extension containing those records updated using an InsertDE() call if the record doesn't yet exist.
Why would the developer receive an error stating the application cannot insert a duplicate value for the primary key in the data extension?

  1. The InsertDE function will always insert two rows into a data extension as part of the call
  2. The InsertDE function cannot be used with name and value pairs
  3. The InsertDE function comes after the system added the row as part of the email send
  4. The InsertDE function cannot be used at send time

Answer(s): C



A developer wants to delete a batch of subscribers from Marketing Cloud. The developer performs a Contact Delete on a batch of records in a data extension in Contact Builder.
Which scenario would cause subscriber records to remain in the data extension?

  1. Sendable data extension with SubscriberKey and EmailAddress fields /Marketing-Cloud-Developer.html
  2. Non-sendable data extension with SubscriberKey field
  3. Contact Delete process does not delete rows from data extensions
  4. Sendable data extension with SubsciberKey field

Answer(s): B



NTO had an Enterprise 2.0 account; subscribers unsubscribes from the business unit only. A developer is identifying subscribers who unsubscribed from any of the NTO child business units.
Which method would identify the most accurate status for subscribers of each business unit?

  1. Create Data Extract of all Subscribers within the Parent Business unit
  2. Create Data Extracts of All Subscribers within each Child business unit
  3. Query unsubscriber from _Subscribers within the Parent business unit
  4. Query status from _ListSusbscribers within the Parent business unit

Answer(s): B



A developer wants to create an HTML table where rows will alternate background colors between white and red. The developer does not know how many rows will be sent within each email, and decides to use a loop and assigns the RowCount() of the table rows to the variable @numerator.
What is the recommended AMPscript logic to determine the background color of each table row within the loop?

  1. %%[IF DIVIDE(@numerator,2) =1 THEN SET @color = 'Red' ELSE SET @color = 'White' ENDIF]%%
  2. %%[IF SUBSTRING(DIVIDE(@numerator,2),1) = 1 THEN SET @color = 'Red' ELSE SET @color = 'White' ENDIF]%%
  3. %%[IF @numerator/2 = 1 THEN SET @color = 'Red' ELSE SET @color = 'White' ENDIF]%%
  4. %%[IF MOD(@numerator,2) = 1 THEN SET @color = 'Red' ELSE SET @color = 'White' ENDIF]%%

Answer(s): A



Viewing Page 8 of 41



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