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Salesforce Essentials for Marketing Cloud Email Marketers Exam EEB101 Dumps in PDF

Free Salesforce EEB101 Real Questions (page: 20)

EEB101 PDF — 287 Questions

What can be used to join two data extensions to segment via Drag and Drop Segmentation?

  1. Subscriber Key
  2. Subscriber ID
  3. Data Relationship
  4. Send Relationship

Answer(s): A



What's the purpose of the Customized Shortcuts section under the Overview tab of the Email section in Exact Target?

  1. Allows you to create custom actions for your marketing.
  2. Allows you to create Email
  3. Allows you to access you most frequent tasks quickly
  4. Allows you to view past and pending emails.

Answer(s): C



When a customer sends to a data extension where are list level unsubscribers recorded?
Chose 2

  1. Publication List
  2. Group List
  3. All subscribers List
  4. None of the above

Answer(s): A,C



What is the number one trend being seen in the email marketing space? (Choose 2)

  1. More and more people are subscribing to email marketing.
  2. Redesigning email to improve click-through rates on a mobile device.
  3. Between 40-60% of consumers are reading email on their smart phones.
  4. People like email marketing b/c they can choose what they subscribe to.

Answer(s): B,C



Which variable can be tested using the A/B testing tool? (Choose 3)

  1. Email content
  2. Pre-header
  3. IP Address
  4. From Name
  5. ISP

Answer(s): A,B,D



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