MCE Exam Questions and Answers | Exam-Dumps.net (Page: 1)

QUESTION: 1

The marketing department of a technology company believes the use of "Servers" in the subject line will increase open rates of an email. To prove this, an A/B test will be utilized.
Given the screenshot:

In which component of the Control Panel will the schedule for the email be set?

Add A/B Test
Schedule
New Email
Edit Smart List

Answer(s): C

Reference:

https://gosolomon.com/mce-study-guide-program-fundamentals/

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QUESTION: 2

On a People Performance report, how is timeframe restricted?

Date of Activity
Both a and c
Sent Date
Created Date

Answer(s): C

Reference:

https://nation.marketo.com/t5/Product-Discussions/Email-Performance-based-on-a-Specific-Time- Frame/td-p/102036

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QUESTION: 3

Kurt is creating a new program for an upcoming webinar initiative. He needs to ensure that every person who fills out the registration form will receive a unique login URL via email.
Which three steps must Kurt complete in order to accomplish this? (Choose three.)

Add a new My Token to the program called {{my.webinar URL}}
Create a smart campaign using the Fills Out Form trigger
Create a smart campaign using the Send Alert flow step
Change the form settings to operational
Create an email that includes the {{member.webinar URL}} token
Change the email settings to operational
Create an email that includes the {{webinar.link URL}} token

Answer(s): B,E,F

Reference:

https://nation.marketo.com/t5/Product-Discussions/How-To-Lock-Down-Event-Registration-Form- To-Limit-Registration/td-p/198765

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QUESTION: 4

The email marketing manager wants to reset the score for all leads who have been unengaged.
Which value in the CHANGE SCORE Flow Step will reset the leads' score?

-100
{{System.Reset}}
Reset
= 0

Answer(s): D

Reference:

https://nation.marketo.com/t5/Product-Discussions/Change-Score-Flow-vs-Change-Data-Value- Lead-Score/m-p/190403

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QUESTION: 5

A marketing and sales organization agrees on a service level agreement for prospects who request demos through Marketo landing pages. The marketing department is tasked with building a Smart Campaign that sends an immediate auto-reply email to the prospect, and 30 minutes afterwards, sends an email notification to the lead owner.
What is the correct order in the Smart Campaign flow setup?

Send Alert > Wait 30 Minutes > Send Email
Send Email > Wait 30 Minutes > Send Alert
Send Alert > Wait 30 Minutes > Send Alert
Send Email > Wait 30 Minutes > Send Email

Answer(s): B

Reference:

https://docs.marketo.com/display/public/DOCS/Email+Auto-Response

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Updated on: 12-Sep-2025

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Marketo MCE Exam (page: 1)
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Updated on: 12-Sep-2025