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  3. E3

CIMA E3 Exam (page: 1)
CIMA E3 Strategic Management
Updated on: 24-Mar-2026

Viewing Page 1 of 37
E3 PDF 278 Questions

A grocery store has analysed its recent sales and identified that customers who purchased fresh strawberries also purchased ice cream at the same time in 65% of transactions.

Which of the following best describes the results identified in the analysis carried out by the grocery store?

  1. Sequencing
  2. Association
  3. Clustering
  4. Classification

Answer(s): B



The future can be viewed as consisting of a large number of alternatives. Forecasting techniques have been designed to assist decision-making and planning.

Which TWO of the following statements are correct regarding the use of trend analysis as a forecasting tool?

  1. Suitable for mature and stable products / services / companies.
  2. Suitable for young and dynamic products / services / companies.
  3. Useful where the external environment is always stable.
  4. Useful where the external environment is always changing.
  5. Useful where comparatives are not available.

Answer(s): A,C



HHH is about to undergo a period of significant change. HHH intends to draw upon the model suggested by Beer and Nohria, concerning 'Theory E' and 'Theory O'. In which circumstances should HHH use 'Theory O' strategies?

Select ALL that apply.

  1. Change which will involve cultural adjustments.
  2. Change where there is a desire to involve employees in the process.
  3. Change which involves feedback and reflection.
  4. Change where shareholder value is the main consideration.
  5. Change which will involve downsizing and restructuring.
  6. Change which will involve key stakeholders.

Answer(s): A,B,C



CIMA has described the two roles of enterprise governance as 'preventing failure' and 'ensuring success'. CIMA sees 'preventing failure' as being related to having proper risk management and corporate governance procedures in place. CIMA sees 'ensuring success' as being concerned with the practise of strategic management.

Which THREE of the following responsibilities of senior management are essential to 'ensuring success' for theOrganization?

  1. Providing leadership and direction to theOrganization.
  2. Maintaining awareness and responsiveness to abrupt change in theOrganization's environment.
  3. Demonstrating competence in the execution of new initiatives.
  4. Avoiding the dominance of the executive team by particular personalities.
  5. Ensuring conformance with the codes of corporate governance.

Answer(s): A,B,C



A company runs a distribution warehouse. Its information systems constantly monitors inventory levels, with automatic re-order processing occuring with suppliers when inventory items reach a specified level. It operates a robotics system which automatically picks inventory from its location in the warehouse and delivers it to the pick- up area. The company also has a large database of customer information which it uses to analyse buying behaviour and sales trends so that it can provide customers with relevant and targeted marketing information.

Which THREE of the following activities of the Value Chain have been affected by the use of IT/ IS?

  1. Inbound Logistics
  2. Operations
  3. Outbound logistics
  4. Sales and Marketing
  5. Services

Answer(s): A,B,D



Viewing Page 1 of 37



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