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Adobe AD0-E208 Exam (page: 2)
Adobe Analytics Business Practitioner Expert
Updated on: 12-Feb-2026

Viewing Page 2 of 11
AD0-E208 PDF 50 Questions

The Solution Design Reference (SDR) document states that the expiration setting for eVarl 1 is "never" and the allocation is Most Recent (Last).

What happens to the persisted value when there is a new value collected for eVar11?

  1. The new and old values are collected separately.
  2. The old value is overwritten.
  3. The old value is not overwritten.

Answer(s): B

Explanation:

Since eVar11 has the allocation setting of Most Recent (Last), it means that it will always capture the last value that was set for that variable in a visit. Therefore, if there is a new value collected for eVar11, it will overwrite the old value that was previously persisted.


Reference:

https://experienceleague.adobe.com/docs/analytics/components/variables/conversion- variables/conversion-var-overview.html?lang=en#allocation



In which two visualizations is the Anomaly Detection report available? (Choose two.)

  1. Ranked Freeform Table
  2. Line Visualization by Day
  3. Trended Freeform Table
  4. Line Visualization by Week

Answer(s): B,D

Explanation:

Anomaly Detection is a feature that automatically detects statistical anomalies in your data based on a daily or weekly granularity. Therefore, it is only available in line visualizations by day or by week, not in ranked or trended freeform tables.


Reference:

https://experienceleague.adobe.com/docs/analytics/analyze/analysis- workspace/visualizations/line-visualization.html?lang=en#anomaly-detection https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/predictive- analytics/anomaly-detection.html?lang=en



Which is a benefit of using a Virtual Report Suite?

  1. Business users in your organization always see only the segmented data that is relevant to them.
  2. It provides the ability to freely customize variable allocation settings and variable names per Virtual Report Suite.
  3. Real-time reporting allows users to respond to trends within minutes of data collection.

Answer(s): A

Explanation:

A Virtual Report Suite is a subset of data from an existing report suite that is based on a segment. It allows business users to see only the data that is relevant to them without affecting the original report suite data. It does not provide the ability to customize variable settings or names per Virtual Report Suite, nor does it enable real-time reporting.


Reference:

https://experienceleague.adobe.com/docs/analytics/components/virtual-report- suites/vrs-overview.html?lang=en
https://experienceleague.adobe.com/docs/analytics/components/virtual-report-suites/vrs- faq.html?lang=en



Analyzing the data in the image below, a data analyst verifies that the report of "entries" per page, shows that the "HomePage A" page is responsible for only 3.4% of the total "entries" to the site:



When comparing this information with the Occurrences per Entry Pages report below, it verifies that the "Homepage A" page has 4.5% of the total Occurrences of the Entry Pages:
Based on both the images and knowledge on the standard metrics of Adobe Analytics, which statement is correct?

  1. The Entries metric refers to entries on a given page, and is counted every time the page loads on a visit.
  2. The Entry Page Dimension refers exclusively to the first page that a visitor lands on the site on every visit, so there are distortions regarding the period of analysis.
  3. Occurrences refers to all hits associated with a particular entry page, also counting events triggered throughout the session.

Answer(s): C

Explanation:

Occurrences is a metric that counts every hit where a dimension value is set, including page views and events. Therefore, if an entry page has more occurrences than entries, it means that visitors who entered through that page also triggered other events during their session. Entries is a metric that counts only the first hit of a visit where a dimension value is set, such as an entry page.


Reference:

https://experienceleague.adobe.com/docs/analytics/components/metrics/occurrences.html?lang=en https://experienceleague.adobe.com/docs/analytics/components/metrics/entries.html?lang=en



A spike in traffic is observed for a specific day. Knowing that there are no campaigns running, the first hypothesis is that this is bot traffic.
Which Adobe Analytics tool may be used to identify the IP of the user that contributes to this spike in traffic without using a custom variable?

  1. Data Warehouse
  2. Anomaly Detection
  3. Analysis Workspace

Answer(s): A

Explanation:

Data Warehouse is a tool that allows you to run custom queries on raw data and export the results to various formats. It can also provide the IP address of the user as a dimension, which can help identify bot traffic without using a custom variable.


Reference:

https://experienceleague.adobe.com/docs/analytics/export/data-warehouse/data- warehouse.html?lang=en
https://experienceleague.adobe.com/docs/analytics/components/dimensions/ip- address.html?lang=en



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