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Salesforce Marketing-Cloud-Email-Specialist Exam (page: 6)
Salesforce Essentials for Marketing Cloud Email Marketers Exam
Updated on: 25-Dec-2025

Viewing Page 6 of 50
Marketing-Cloud-Email-Specialist PDF 287 Questions

Consumers like email marketing because it lets brands communicate to them as individuals with real-time offers that they want to receive. Identify the elements that make an email message effective. (Choose 4)

  1. Optimize for Mobile
  2. Data should always be relevant
  3. Personalize email whenever possible
  4. Sharing isn't just for social networks
  5. Send e-mail often to your customers
  6. Include your physical mailing address.

Answer(s): A,B,C,D



Which method of storing subscriber information allows a marketer to easily create different subscriptions that subscribers can opt into from the default Subscription Center?

  1. Lists and Data Extensions
  2. Active Audiences
  3. Lists
  4. Data Extensions

Answer(s): A



Northern Trail Outfitters (NTO) is launching a monthly newsletter for its subscribers to opt in to. NTO needs to ensure CAN-SPAM compliance.

In which two ways can they avoid emails being blocked or marked as spam? Choose 2 answers

  1. Include a "Contact Us" link in the footer.
  2. Use a clear "From" name that is easily recognized.
  3. Include a physical mailing address of the company.
  4. Use animated emojis in subject lines to draw the eye.

Answer(s): B,C



When the number of subscribers exceeds one million records, which data model is preferred?

  1. Lists
  2. Data Extensions
  3. Data Filters
  4. Groups

Answer(s): B



When building content for an email, what would a marketer consider in the Call to Action? (Choose 2)

  1. A call to action can be text or an image based button
  2. A call to action should be direct and action-oriented
  3. A call to action below the fold performs best
  4. Text buttons receive more clicks than graphics

Answer(s): C,D



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Divya 8/2/2023 6:54:00 AM

need more q&a to go ahead
Anonymous