As part of a recent business-critical initiative, an organization is re-purposing its customer data. However, its customers are unaware that their data is being used for another purpose What is the BEST recommendation to address the associated data privacy risk to the organization?
- Ensure the data processing activity remains onshore.
- Maintain an audit trail of the data analysis activity.
- Obtain customer consent for secondary use of the data.
- Adjust the existing data retention requirements.
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